About us

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Products for everyone!

Here at S.W.A.G we believe that quality and choice are paramount, which is why our exciting ranges of leads, collars, rugs, bedding and toys all come in a wide variety of colours and materials and can be personalised to you and your dog; whether it is a made-to-measure bed for your car boot, insulated rugs for winter, cooling toweling rugs for summer or personalised leads and collars for your dogs and many other items, we can help.

Have a browse through our site, we have spent a lot of time developing, testing and perfecting our products and believe that they are of the highest possible standard. Don’t hesitate to contact us if you have any queries. For updates on our latest products and offers ‘like’ our Facebook page!


We use only the best available materials and machinery to create all of our own products, and they are produced by us here in Cornwall!

Bungee dogs comes to SWAG!! As of the 27th of October SWAG have taken over at Bungee dogs.

Bungee dogs make a great range of dog toys that all incorporate bungee!

Go to our store toy page to find out more!